AI-generated logos are becoming more common, but many business owners do not realize the potential issues around copyright, trademark registration, originality, and professional usability. Can an AI-generated logo be legally protected in Canada? Can it be trademarked? What happens if it resembles another existing design?

This article explains the key risks of using an AI-created logo and why professional refinement, vectorization, and human design input can be important before investing in packaging, signage, websites, and other brand materials.